One problem, especially with furniture, may be how do you get it to the customer? A website in theory opens you up to custom from all over the world however I very much doubt the 'logisitical arm' of your company will be able to deliver to everywhere. So you may find that you only sell to those living locally whichis a much smaller market.
One way to sell bondage gear is to attend fairs and events and munches and so on and see if you can get a stall there. You can sell some 'off the peg' stuff on the stall and arrange with customers to deliver stuff ordered on the website and take orders for new stuff from people who pass by. Maybe you could agree to go into business with another trader? They let you sell your furniture on the stall for a small consideration (cos you have to pay to have a stall usually). You'd probably need a van to carry some stock to these places, however. I'd also have photos of your furniture to display on the stall (either as posters or simply as a 'photo album' for people to browse through).
I am basing all the above on what I have seen of re-enactment furniture makers and how they operate. The trouble with furniture is that it is expensive for a one off buy so you as the maker make a lot per sale but don't get so many sales as, say, the person selling bondage outfits for teddie bears at a fiver each.
One area you may find useful to look into is custom made furniture. They tell you a design, you tell them if it is possible and the cost. You can customise bondage furniture in so many ways - design, function, colour etc.






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